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Delgado and Maritime become marketing partners

Ms. Kathleen Mix, Vice Chancellor of Delgado Community College, located in New Orleans Louisiana, announced today that a Strategic Marketing Agreement, (SMA), between Delgado and the Maritime Institute for Emergency Monitoring and Response, (MIEMAR) was signed this week and will become effective immediately. The SMA’s purpose is to share marketing resources for the advertising and promotion of the college’s industry training programs related to emergency preparedness and response. The SMA requires the parties to focus its marketing efforts on those maritime industries located in the south Louisiana and Gulf Coast regions. Under the agreement MIEMAR, a newly created organization headquartered in Madisonville, Louisiana will provide funding for: the salary of a project marketing coordinator, production cost of marketing materials and seed money for the planning of “Louisiana a Critical Asset to the Nation”, a national conference planned jointly by MIEMAR and Delgado to be held in New Orleans and tentatively scheduled for the spring of 2008.

“MIEMAR, whose mission is to establish a research and training institute in alliance with a major university/college, views this alliance with Delgado as a significant step toward accomplishing its mission” stated Dr. Donald Ayo, former President of Nichols State University in Thibodaux, Louisiana and Co-founder of MIEMAR.


Ms. Mix stated “We are always open to synergistic relationships that benefit both parties. This alliance with MIEMAR will benefit Delgado by the marketing of our industry training programs without the necessity of exhausting our operating budget. Thus the savings can than be utilized in the further development of our training programs to meet industries need.”

MIEMAR recently completed an “Asset Assessment” study funded, in part, by a grant from the State of Louisiana. The study focused on the identification of critical assets and infrastructures indigenous to the maritime industries operating in the south Louisiana and Gulf Coast regions. Mr. Bernard J. Klein, Executive Director and CEO of MIEMAR stated, “Our study findings reinforce the need to concentrate resources in the protection of Louisiana’s assets and infrastructure that are critical to America’s economies. Delgado’s emergency preparedness training programs, in my opinion, are imperative for the maritime industries to adequately plan, monitor and respond to any emergency scenario. This alliance is a ‘win win’ for us, Delgado, the maritime industries and the national economy that depends on the safety and security of Louisiana’s assets.”